2017, Account marketing, Client Relationships and Sales

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2017

Account marketing

Client Relationships

Sales

Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

DECEMBER 5, 2023

Sometimes marketing and sales system are not integrated. And there was the added complication of long sales cycles. It was interesting to learn how Business Development Executives work with managing client relationships”.

CRM

CRM Marketing Interpersonal Skills Client Relationships

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates. It stopped using the OnePlace name in February 2023.

Key Account Management

Key Account Management Account Management Management Client Relationships

Strategic Accounts Today

Proactive marketing and business development executives – CRM, internal engagement and career insights

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

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