Strategic Account Management Association

OCTOBER 14, 2021

A while ago, I came across a discussion about the optimal way to capture strategic customers in a customer relationship management (CRM) tool in a way that enables effective, efficient account planning using account planning applications or tools. Options for capturing your complex mega-strategic account in CRM.

Account Planning 520

Account Planning CRM Account Management Decision-making 520

5600 Blue

OCTOBER 5, 2017

When they think they have found the answer, they reach out to suppliers to ask for quotes on a solution that aligns to the change they have identified. In April 2017 Harvard Business Review published The New Sales Imperative. The sales rep then prepares a proposal as requested for their solution. A PROPOSAL IS GREAT, RIGHT?

Suppliers 52

Suppliers Decision-making Negotiation Publishing 52

Nutshell

APRIL 29, 2019

Using a CRM that allows you to log conversations with your customers that every member of your team can reference can help you keep track. A 2017 study by American Express found that customers who have a bad customer experience tell an average of 15 people. To avoid this mess, ask yourself: What promises am I making to my customers?

Suppliers 101

Suppliers Advertising Client Relationships Publishing 101

SBI

SEPTEMBER 5, 2019

More and more businesses are beginning to develop a Sales Enablement strategy, but until now no single supplier has had a range of tools to support all sales teams whatever their size, complexity and growth aspirations. Revegy more than doubled net new customers from 2017 for its SaaS-based subscriptions. Industry News. Industry News.

Acquisition 5

Acquisition Account Planning Sales Suppliers 5