Red Star Kim

DECEMBER 18, 2023

See also integrated-business-planning-oct12.pdf The lack of integrated marketing and business development strategy has an impact on systems, data, policies and processes which were often disconnected. Many related to the differences in strategy between marketing property advisory services and marketing properties (i.e.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Red Star Kim

DECEMBER 5, 2023

Sometimes marketing and sales system are not integrated. Ideas on how to spend any “free” time ranged from competitor and analytics analysis to business plans for teams although some mentioned getting up to date on admin. Between 1% and 20% of their time currently spent being proactive – with a median of 10%.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Red Star Kim

MARCH 7, 2023

A key theme arising at the March PM Forum “ Future Marketing/Business Development Manager” (with delegates from legal, accountancy and consultancy firms) was about being overwhelmed. There were conversations about overwhelmed marketing/BD managers, overwhelmed M&BD teams and overwhelmed fee-earners.

Marketing 130

Marketing Management Emotional Intelligence Leadership 130