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Key account management strategy: Setting things in motion

PandaDoc

Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. While it may seem like it from an altruistic perspective, treating all accounts fairly isn’t actually a viable key account strategy and doesn’t guarantee a successful relationship with your top portfolios.

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5 Selling Lessons From the Saddle

SBI

On the 8th September 2018 I sat on the start line for a totally awesome, yet challenging, adventure. I had been preparing for this moment since the start of 2018 and I was in the zone. On reflection there are some similarities too with B2B sales professionals. I was confident that I was ready. I was confident that I was ready.