Remove 2020 Remove Digitalization Remove Interpersonal Skills Remove Key Account Management
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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Geographical and psychological distance can seem larger when in a digital space. The early quiz on key marketing concepts prompted some to reflect that their studies had concentrated on consumer marketing (B2C) which made it challenging to apply to B2B professional services marketing.

CRM 130