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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Law Society Research Report – Future Worlds 2050 (kimtasso.com) (July 2021). Everyone commented on the fast pace of development in marketing channels, tools and approaches. 40% Selling (winning new clients). 10% Existing client development. 0% Referrer development. 30% All of them. 10% Needs based.