article thumbnail

Strategic Account Management

ProlifIQ

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

article thumbnail

5 Ways to Uncover Hidden Revenue in Strategic Accounts

SBI

This is a dramatic shift from backward-looking, record keeping activities to revenue-driving strategic thinking. Identify and Develop Revenue Growth Ideas. Incorporating a more strategic approach to revenue growth ideas is a critical area where most programs and technology solutions fall short.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

The Key Account Manager must be able to adapt their language to each specific audience, as different people require different communication styles. Strategic thinking: Managers should think strategically to create mutually beneficial scenarios for their key accounts and their organization.

article thumbnail

Hiring Your Startup’s Sales Team

Hubspot Sales

Technical expertise can play a significant role in the sales and account development process, helping remove barriers throughout the buying journey. Highlight your startup’s adaptability in job descriptions to meet modern expectations of work–life integration. What’s your game plan?” Dig into the culture fit.

Sales 71