Remove Account Development Remove Prioritization Remove Sales Technology Remove Value Proposition
article thumbnail

The ultimate sales glossary: 100 sales terms to know

Zendesk

Lead scoring is a ranking system that prioritizes leads by their potential value to the business. This helps sales reps identify which leads are the most likely to buy the product. Value proposition. A value proposition is a breakdown of all the benefits provided by a product or service. Lead scoring.

B2C 98