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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

By Danielle Matteson, Vice President, Strategic Accounts Program, AVI-SPL. It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. Reaching New Clients by Scaling the Existing GAM Program. Three Key Learnings.

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Top 6 Global Account Management Challenges You Need to Conquer

Account Manager Tips

Discover the key challenges faced by global account managers and learn how to navigate the complexities of managing multinational client relationships.

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Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

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One Change That Can Make Or Break Business Partnerships

MTD Sales Training

We often hear about how ‘relationships’ make or break the long-term partnership with a client, and it’s true that the connection that you keep with the client can play a vital part in determining whether you will keep getting repeat orders or not from your client. Managing Director. Happy Selling! Sean McPheat.