Account marketing, Acquisition, Article and Innovation

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

Account marketing

Acquisition

Article

Innovation

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”. Why do law firms needs SAM?

Key Account Management

Key Account Management Account Management Management Client Relationships

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

NOVEMBER 18, 2022

This article was published in the latest edition of PM Forum Magazine. With introductory neuroscience lessons (“sensing, meaning, action”) and illustrations of cognitive bias, there was a fantastic example showing how a role play story was used instead of a pitch to win an acquisitive media client using an inciting incident and escalation.

Value Proposition

Value Proposition Procurement Innovation Leadership

Strategic Accounts Today

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Stay Connected