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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”.

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The Top Marketing Trends for 2023: AI Captures the Most Mindshare, but Marketers Have More on Their Plates

Strategic Communications

In the current economic climate, where acquiring new customers may be challenging, organizations are recognizing the importance of nurturing existing accounts.” While every marketer knows the adage that it’s cheaper to keep a current customer than acquire a new one, there is always something more exciting about chasing acquisition,” she says.