Arpedio

MAY 10, 2023

By focusing on your most important customers and developing customized strategies to meet their needs, you can build strong personal relationships and increase revenue and profitability. With its significant impact on a company’s bottom line, key account management is a strategy that no business can afford to ignore.

Key Account Management 52

Key Account Management Account Management Management Profitability 52

Account Manager Tips

JUNE 29, 2021

Shareholders and board/directors value growth, costs, profit and cashflow. Stakeholders value business improvement. Create a joint account plan well before the renewal date. Include a SWOT analysis in your account plan. The client goes to RFP and you retain their business. Planned re-bid.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

Hubspot Sales

MARCH 18, 2019

Key accounts are 60 to 70% likelier to close than new ones, plus spend 33% more on average. According to the Harvard Business Review , customer satisfaction increases 20% within a few years of starting a key account management program. Profits and revenue, meanwhile, can increase by 15%. Key Account Management Strategy.

Key Account Management 125

Key Account Management Account Management Management Account Strategy 125