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An In-Depth Guide to Strategic Account Management

Janek Performance Group: Account Planning

Hence, the best strategic account manager is not necessarily your best sales rep (we’ll talk more about that later). Why should we use strategic account management? Because it’s often the single best way to guarantee long-term profitability and existence for your organization.

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Sales Skill-Sets vs Sales Tool-Sets

SBI

Soft skills involve emotional intelligence and include such things as empathy, interpersonal skills, assertiveness, impulse control, and problem solving. Poor Prospecting Results: Hard Skill-Sets: OneSource - Prospect Intelligence. Take advantage of sales playbooks, relationship maps, account planning.