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Key Account Management: The Ultimate Guide

Hubspot Sales

As professional services firm BTS points out , key account programs often lead to increased costs and lower margins. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. The Benefits of Key Account Management. How to Identify Key Accounts.

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Customer Centric Growth Amid COVID

Revegy

Companies that don’t have a program in place to operationalize and maintain customer intelligence and those who, subsequently, fail to align their organization around their clients’ evolving needs are the most at risk during this period of economic uncertainty. Empower the entire organization to drive client success through transparency.