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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

The world of SaaS has simplified software creation and distribution making access easier than before. Knowing these trends will help you gain a competitive advantage and stay ahead of the pack in your business decisions. Aaron Levie is the Chief Executive Officer, co-founder, and Chairman at Box. Aaron Levie.

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The Sliding Scale of Sales Transformation

Mike Kunkle

Understanding general buyer personas and buyers’ journey or buying processes, including challenges, opportunities, impacts, needs, objectives, priorities (COIN-OP), decision process, decision criteria, decision roles, desired outcomes with metrics and measures, and consideration of both the decision makers’ business and personal needs.

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How to calculate ROI of CRM (& improve it too!)

Insightly

Revenue growth A CRM cannot make cold calls for you. Lead management , workflow automation , and assignment rules make sales reps more productive and less distracted. Marketing focuses on content creation and delivering MQLs, while sales builds pipeline. The webinar was co-presented with online B2B growth community RevGenius.

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