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Client Value Propositions…the least used, and most critical sales strategy today

Better Ways Sales Strategies

Although these are the right questions to ask at this stage, if we’re genuinely focused on helping our clients to succeed, it’s also reasonable (and helpful) to ask your client, “Do you know what it’s worth (i.e. Does it improve their reimbursements from insurance companies or other Payors? Does it reduce their operating costs?