Book review – Managing Brands
Red Star Kim
MAY 11, 2023
In professional services there is only Accenture at 31 (which has grown 15%). Vision – What will meeting the need with data look like? Converting data into insight Max Shron (2014) offers a framework for thinking about data: Context – What are you trying to achieve? Who is invested in project’s results? Is there logic in the solution?
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