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Customer Success Must Spend More Time with Product to Unleash its Full Potential

SmartKarrot

As digital transformation accelerated in 2020-2021, companies have invested heavily in their customer success (CS) teams. Initially, customer success was built at the intersection of sales and marketing functions to create business value as an ancillary function to marketing, sales, and support to generate revenue.

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Chief Operating Officer: The Role and Responsibilities of a Modern COO

SmartKarrot

Leading Digital Transformation. The COO needs to initiate and drive customer success by enhancing the value. The C-Suite executive is responsible for some team heads as well, such as CMO, CFO, HR, and customer success if there is no CCO. 10+ years experience in customer success or people management.

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Top 10 Must-Attend SaaS Conferences in 2021

SmartKarrot

Customer churn is one of those challenges these new companies are facing. This has given rise to a new function in the SaaS organization called customer success. Hence, wherever you hear the mention of SaaS business, the discussion on customer success tags along with it. Why attend SaaS conference? Wrapping up.