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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

Value Selling A sales approach that focuses on benefiting the customer throughout the life cycle of your relationship. Account managers are focused on taking a consultative approach to selling, such that customer decisions are based on the overall value potential of the supplier’s products and services.

CXM 520
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Will Sales Teams Move Back Into the Office?

Hubspot Sales

Research from Gartner indicates that companies are cutting back on their technology spending while balancing conservatism with the need to drive digital transformation. Enhance sales through value selling. Lean on remote learning.