Sat.Nov 04, 2023

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45 Best Questions To Ask Your Client to Get to Know Them

Account Manager Tips

Get the conversation started with the 45 best questions to ask your client to get to know them, reveal new opportunities and hidden risks.

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Data Is At The Heart of a Great Experience

Customer Think

I originally wrote today’s post for CX Network. It appeared on their site on July 27, 2023. Data is at the heart of designing and delivering a great customer experience. Without data, you’re literally flying blind. But there’s so much data! And so many different kinds of data. Let’s start there.

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45 Best Questions To Ask Your Client to Get to Know Them

Account Manager Tips

Get the conversation started with the 45 best questions to ask your client to get to know them, reveal new opportunities and hidden risks.

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Unlocking the Power of Customer Shadowing: A Must-Have Tool for Business Leaders

Customer Think

Most business leaders garner consumer insights by talking to and formally surveying their customers. Less frequently, leaders will seek to understand customers by watching their behavior throughout their journey.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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The science behind repairing trust – Interview with Professor Peter Kim

Customer Think

Podcast Today’s interview is with Dr. Peter Kim, Professor of Management and Organization at the University of Southern California Marshall School of Business and author of a newly published book called How Trust Works: The Science of How Relationships Are Built, Broken, and Repaired.

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“Only an 8? Not a 10 today?” Gamed HealthCare Surveys

Customer Think

What’s going on with Providence’s healthcare surveys? Does Providence’s CEO Rod Hochman want to execute a strategy based on gamed survey data? Seems unlikely. Or is Providence Health & Services unaware that it collects deeply flawed survey data? Seems more likely.