March, 2010

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Three Musts for Sales Success in the Future

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Today customers are more intelligent about solution offerings than ever before- thanks to the Internet. In today’s economy companies want immediate results and incredible response to their needs.

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How to Use Effective Delegation and Collaboration

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Pages of documents are written about sharing a calendar and how that is delegation. Sharing calendar information is an important key stroke event and works well for those that have to manage their commitments.

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Five Sales Lessons Learned from a Recession

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Picture yourself in the executive office, perhaps a VP of Sales or Marketing. Until last year you could approve any purchase under $20,000. Now, you need to get approval from a purchasing committee for any expense over $5,000.

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The Art of Motivating a Prospect

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There is a tendency for some sales reps to cookie-cut the needs analysis process and pigeonhole people rather than take the time to fully personalize their recommendations. Find out what's important to them.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Identify Your Prospect's Preferred Buying Style

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Today we have access to innovative tools such as the Internet, cell phones, faxes and voice mail all designed to enhance our communications and support us in selling more effectively.

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Marketing Strategies that Work Best During Challenging Times

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I've seen very successful marketing strategies that worked because they suited the marketer's style really well and happened during better economic times. In fact, I've tried a number of them in my own business.

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Selling Strategies - Solving the Pain or Creating a Gain

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Customers make decisions emotionally and back them up with logic to justify their decisions.