article thumbnail

Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

click the image to view a larger version] By the way, there are literally dozens of commercial methodologies on the market today, but very few that cover the entire customer lifecycle. And a sales methodology includes a qualification model, but a qualification model is not a full sales methodology.

Sales 217
article thumbnail

5 Functional Skills You Need to Succeed in Sales

Hubspot Sales

Many of the brute force activities that have set sales leaders apart in the past are being taken over by technology. Why pound the phone or knock on doors when it’s easy to set up a sequential marketing program and have AI comb through social posts looking for buying indicators? Those things are a Google search away.

article thumbnail

Account Management vs Sales: Understanding the Differences

Arpedio

It is essential for account managers to have strong interpersonal skills and the ability to create and maintain trust with clients. This requires a deep understanding of the industry, market trends, and competition. Another important aspect of a sales professional’s role is account management.