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Tips for Building a Highly Effective Sales Training Program

Brooks Group

More than ever, sales professionals need sales training programs that can help them keep pace with the demands of the modern sales process. Sales training pays off in many ways. A recent study by Accenture found that every dollar spent on training got a $4.53 What is Sales Training?

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5 Essential Skills of Exceptional Sales Managers

Brooks Group

This is a collaborative approach to sales leadership that facilitates communication and feedback, two crucial elements of success for managers. It is vital that sales managers recognize that what works for one salesperson may not work for everyone. Contact us at The Brooks Group to level-up your sales management skills.

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The Sliding Scale of Sales Transformation

Mike Kunkle

Sales Training. Build sales onboarding/ongoing training that supports business objectives. Teach sales process and sales methodology. Develop ongoing training to close sales competency gaps. Train managers then reps. Sales Coaching. Track results pre-/post-training.

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There are Limits to What Sales Enablement Can Fix

Mike Kunkle

The function names are many: we have sales enablement, revenue enablement, sales effectiveness, commercial excellence, sales or revenue operations (which have other responsibilities but take on tasks that are typically now included under the enablement umbrella), buyer enablement, buying enablement, and more.

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