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How to Get Buy-in for Your Innovation Project

Planview

In my forays into the battlefield, I’ve observed and helped innovators execute a number of different strategies aimed at securing buy-in from the top. GE managed to cut cost of market validation by 80% using the lean startup methodology. This is akin to a startup vying for subsequent rounds of funding. Reputation and Branding.

article thumbnail

How to Get Buy-in for Your Innovation Project

Planview

In my forays into the battlefield, I’ve observed and helped innovators execute a number of different strategies aimed at securing buy-in from the top. GE managed to cut cost of market validation by 80% using the lean startup methodology. This is akin to a startup vying for subsequent rounds of funding. Reputation and Branding.