Remove 2000 Remove Account Strategy Remove Innovation Remove Stakeholders
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KAM Customer Life Cycle

Jermaine Edwards

Product innovation and new market access. One approach is that of Jim Sterne and Matt Cutler, as published in 2000 in a paper called “E-Metrics, Business Metrics For The New Economy”. How many new and innovative ideas do you bring to the customer relevant to solving their key problems? SELECTION and ASSESSMENT.