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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. A lot has changed in those five years from new strategies and technologies, to of course the pandemic that completely changed the way we engage and serve our customers.

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Strategic Account Management

ProlifIQ

This team consists of dedicated professionals who work collaboratively to support the strategic account manager in delivering value to the strategic accounts. In conclusion, strategic accounts are the key customers that hold immense value for an organization’s growth and success. But where do companies often have gaps?

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KAM Customer Life Cycle

Jermaine Edwards

Product innovation and new market access. How many new and innovative ideas do you bring to the customer relevant to solving their key problems? How do your current relationships with all stakeholders impact long term loyalty? Strengthen brand position and retention of key customers. SELECTION and ASSESSMENT.

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Apr 18 – Customer Success Jobs

SmartKarrot

Drive employee engagement and a high-performance culture within the teams, ensuring effective performance management, coaching, and development of the teams, and creating an environment where people can excel through accountability, encouragement, and empowerment. Drives innovation, best practices, and process improvement.

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Aug 04 – Customer Success Jobs

SmartKarrot

Develop a trusted advisor relationship with key customer stakeholders to fully understand the customers’ business strategies and measurements for success. Own and drive ARR growth of existing SKUs, governance of all account initiatives. Promote awareness of the latest innovations Veeva is releasing.

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Dec 11 – Customer Success Jobs

SmartKarrot

Evangelize capabilities of Twistle products and advocate for innovation and early adoption of new features. Participate as a stakeholder with Twistle’s marketing and product teams to represent clients especially when in reference to the Twistle platform and Looker.

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

A&O had been trialling Harvey (based on GPT-4) since November 2022 with a team of lawyers in its Markets Innovation Group (MIG). Based in the leading innovation hubs Oxford, Cambridge, London and Singapore, with a presence in Hong Kong through association with Karas So LLP.