Account Strategy Innovation Key Account Management Stakeholders 
Jermaine Edwards
NOVEMBER 25, 2021
In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. What is a stakeholder? A stakeholder is either an individual, group or organisation who is impacted by the outcome of a project or relationship.
Account Manager Tips
OCTOBER 11, 2021
15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Has no plan Which clients need an account plan?
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ProlifIQ
JUNE 21, 2023
This team consists of dedicated professionals who work collaboratively to support the strategic account manager in delivering value to the strategic accounts. In conclusion, strategic accounts are the key customers that hold immense value for an organization’s growth and success. We touch on this more below.
Jermaine Edwards
MARCH 17, 2020
Strengthen brand position and retention of key customers. Product innovation and new market access. This is especially true when it comes to the application of key account management and the elements that shape the success of existing customer management. For each department here are three considerations.
Jermaine Edwards
MAY 6, 2020
They realised two things: The growth of IOT brought in rapid entry of competitors offering innovative and quick access tools for organisations. As a Key Account Manager or Director you must begin with identifying the difference between the customer and the industry. Check out Hyper Adaptation for reference.
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