The Blue Ocean Strategy Summary (With 4 Examples)
ClearPoint Strategy
NOVEMBER 18, 2021
In short, avoid head-to-head competition and focus on innovation. This is termed “value innovation.”. Netflix has continued to innovate since then by switching from DVDs to streaming, and then by creating their own shows and movies. Companies should instead look for new market space and ways to reinvent the industry.
Let's personalize your content