article thumbnail

Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

Understanding strategic account management is essential for the members of a COE who need to appreciate that it is a business model, not a sales model, and requires change management. About Dominique: Dominique Côté, founder of Cosawi , brings 30 years of experience leading global commercial teams.

article thumbnail

The Silver Bullet for Sales Ops to Drive Revenue and Lower Costs

SBI Growth

I hear this lament often from Sales Ops leaders. The highest priorities on your plate are often about reacting to the sales team. Deploy or Expand Inside Sales. Deliver a silver bullet that will lower cost of sales. You’ll also give your field sales organization the time to acquire more new accounts.