Red Star Kim

SEPTEMBER 8, 2023

Differential pricing is rarely discussed in professional services although it is often implicit in key account management. There was naturally much discussion about disruption by Artificial Intelligence (AI) in this regard. Or the likely differences in a firm’s reputation in the area or clients’ value perceptions.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

QYMATIX

JULY 13, 2021

It proves nevertheless tricky, to estimate the long-term consequences of a buy or build decision, which often leaves key account managers struggling. This case is particularly valid for BI systems in times of artificial intelligence, where a machine learning solution will learn from vaster amounts of data.

B2B 52

B2B Artificial Intelligence Sales e-Learning 52

Red Star Kim

SEPTEMBER 26, 2023

I presented a methodology to design marketing and BD team structures in November 2015. The research team will ensure that all data and surveys are managed and integrated in central knowledge systems and integrated with CRM and performance monitoring. An allied development is those in Account Based Marketing (ABM) roles.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130