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Account Management Guide – Defend and Grow Revenue

Upland

Sellers can take these lessons and use them to land new, key accounts, but also grow revenue in all accounts. Through a combination of best practices, relationship mapping, and account planning, sellers and account managers can retain their status as trusted advisors, and keep the howling, lone wolves at bay.

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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Are they expanding through acquisition? It's exciting stuff with unlimited potential and the reason why you should look beyond volume to identify key accounts to create long-term business growth. I would add that your strategy for resourcing and working with a key account can be different. Revenue doesn’t tell the whole story.

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5 Ways to Uncover Hidden Revenue in Strategic Accounts

SBI

Organizations that understand the true value of account planning, identify untapped revenue potential while delivering strategic customer value. To uncover hidden revenue in your key accounts, focus on these 5 strategies that great companies get right. Collaborate Beyond Sales.

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Get from Good to Great: Strategic Account Planning

Revegy

Your strategic account planning process is integral to optimizing revenue in your largest accounts. What is Strategic Account Planning? Before we dive into account planning best practices, let’s all get on the same page about account planning. Planning methodology. Infrastructure.