Account Manager Tips

MARCH 23, 2021

Why large accounts are not key accounts Key accounts are your most valuable customers, and organisations frequently rely on volume to identify them. For many B2B companies, their largest customers represent 30 to 50% of total revenue and margin. Click to Tweet. So I get it: losing them would be a significant blow.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Arpedio

AUGUST 24, 2022

Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? What Is Account Planning? Strategic Account Planning. What Should a Key Account Plan Include? How to Do Account Planning?

Account Planning 52

Account Planning Account Development Management Account Management 52

Arpedio

JUNE 9, 2022

Having a message on point that is tied to the account and what you’re solving is generally really the most successful path. A digital journey. In general, account-based marketing and account-based selling is getting more and more attention throughout all kinds of organizations and naturally, so are the tools that enable that.

Key Account Management 52

Key Account Management Account Management Sales B2B 52

Arpedio

JANUARY 11, 2023

Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. What Is Account Management? What Is an Account Manager?

Account Management 52

Account Management Management Key Account Management B2B 52