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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Is your solution a good fit and does it meet your clients’ needs compared to other suppliers? They can enhance your solutions by partnering with you on product development. To what extent will your customers invest in the relationship and view you as a strategic supplier? Products and services requirements. Solidarity.

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Top 7 Books for Key Account Management

SmartKarrot

With a focus on strategic planning, the book covers essential aspects such as relationship mapping, account planning, and value proposition development. This valuable resource is ideal for sales professionals and account managers seeking to enhance their KAM expertise. Amazon Link Like what you are reading?

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SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

As I write this, I am aware of several initiatives underway to better assess the sustainability of suppliers. The United Nations is sponsoring an initiative to develop a common supplier framework in the health industry. Procurement functions in different companies are looking at how to apply ESG metrics to their key suppliers.