Account Development Key Account Management Leadership Stakeholders 
DemandFarm
APRIL 26, 2023
Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.
Arpedio
OCTOBER 30, 2023
Ulrik’s vision is clear: empower business professionals with tools that support them in their account-based selling endeavors. Provide them with resources that require bi-weekly reflections with their teams, ensuring they remain proactive and engaged in the account development process.
Arpedio
JUNE 16, 2022
By integrating a platform that allows this, sales reps will be able to automate the time consuming and labor-intensive process of identifying multiple opportunities within an account and achieve a complete account picture. What are the benefits of pipeline management?
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