Remove Account Growth Remove Account Planning Remove Client Development Remove Sales
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What is Key Account Management? (It’s Not What You Think)

Account Manager Tips

Before we get to that, let me explain how key account management became a business strategy. Key account management origin story Once upon a time, not only did sales reps win the client, they also supported them long after the deal was done. Sales people won the clients. Key account managers kept them.

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Strategic Account Management

ProlifIQ

Strategic Accounts Strategic planning requires individuals and a team to identify and identify and manage strategic accounts that play a pivotal role in driving account growth and achieving company goals. Account plans are instrumental in managing and retaining strategic accounts.

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How to Succeed With Account Management

Arpedio

The technical definition of account management is when you have a structured approach to managing and growing your relationship with your customers to achieve mutually beneficial goals. In order to succeed in today’s B2B industry, you need to align your sales strategies to sales and buyer expectations for personalization.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. Kapta is a key account management platform. We chatted about: – the importance of having a client development plan.