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Account Planning Best Practices with Nigel Cullington’s Expertise

Upland

The Four Most Important Best Practices Inspired by Sales Leaders Nigel outlines four key areas businesses need to focus on to excel at account planning. First and foremost, Nigel highlights the importance of knowing who your key buyers are, and deeply understanding them. They ask themselves, “is there truly an opportunity here?

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Best Practices for SaaS Companies and Vendors with Nigel Cullington of Upland Software

Upland

The Four Most Important Best Practices Inspired by Sales Leaders Nigel outlines four key areas businesses need to focus on to excel at account planning. First and foremost, Nigel highlights the importance of knowing who your key buyers are, and deeply understanding them. They ask themselves, “is there truly an opportunity here?

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