Account marketing Decision-making Digitalization Remote Working 
Red Star Kim
OCTOBER 17, 2022
Digital marketers will tell you that the first two words are the most important. Other cognitive biases were considered Book review: Nudge: Improving decisions about health, wealth (kimtasso.com). Consider the work of one of the leaders in tone of voice at Innocent Drinks: Dan Germain. Make the reader feel smart.
Red Star Kim
JUNE 15, 2023
This article from January 2023 Strategic Account Management for Law Firms in the Age of Remote Working – Nexl answers the questions: What is strategic account management (SAM)? How should firms identify their strategic accounts? Nexl One law firm delegate reported that her firm had started using this system.
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