Account marketing, Emotional Intelligence and Key Account Management

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Account marketing

Emotional Intelligence

Key Account Management

Referrer Management – Capacity and Capability

Red Star Kim

OCTOBER 16, 2023

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

Management

Management Emotional Intelligence Onboarding Communication

Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

DECEMBER 5, 2023

Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks. And it is hard to argue with evidence of client sentiment or competitor action.

CRM

CRM Marketing Interpersonal Skills Client Relationships

Strategic Accounts Today

Referrer Management – Capacity and Capability

Proactive marketing and business development executives – CRM, internal engagement and career insights

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