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Account-Based Selling (ABS): Everything you need to know

Arpedio

The solutions you present should be a result of broad collaboration across your business and in co-creation with your customers. We clearly see a change towards the account-based focus in sales organizations. Forrester backs this in their newest report on New Tech: Account-Based Sales Technologies, Q1 2022.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Doug Winter, Seismic co-founder and CEO. Seismic, the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Account Planning. Sales Enablement. Account Planning. Account Planning.