Account Planning Digitalization Global Accounts Government 
KAM With Passion
FEBRUARY 23, 2021
Select the Key Accounts with whom to engage. Appoint Key Account Managers and where required Key Account Teams. Conduct an in-depth analysis of each Key Account and build an Account Plan. Execute the Account Plan, develop the relationship and manage the various opportunities.
KAM With Passion
FEBRUARY 22, 2021
The other most usual KAM-specific processes include: the selection and deselection of Key Accounts, resources allocation and alignment, the building and management of account teams and account plans, as well as goal setting for the short and medium term along multiple dimensions.
Expert insights. Personalized for you.
130 
Let's personalize your content