DemandFarm

JUNE 2, 2023

In this podcast, you’ll get to: Understand emerging trends in customer success Align product features with customers’ top-level business objectives Address challenges in account planning and governance Leverage analytics and Big Data for customer success and account management Tune in to The Shift today!

Key Account Management 52

Key Account Management Account Management Government Digitalization 52

KAM With Passion

FEBRUARY 8, 2021

A strong KAM initiative is always built on the following 3 Pillars: KAM infrastructure , Key Account Teams and Key Account Plans. Our first Pillar is about the strategic scope of the KAM initiative and all the KAM-specific processes, systems, rituals and governance principles that enable the organisation to execute.

Key Account Management 130

Key Account Management Account Management Management Account Planning 130

DemandFarm

AUGUST 31, 2023

The rise of the digital era has changed the rules of the game. Addressing Challenges in Account Planning and Governance Organizations frequently struggle with account planning and governance – a crucial process that requires strategic plans for customer account management.

Key Account Management 52

Key Account Management Account Management Customer Success Management 52

KAM With Passion

FEBRUARY 23, 2021

Select the Key Accounts with whom to engage. Appoint Key Account Managers and where required Key Account Teams. Conduct an in-depth analysis of each Key Account and build an Account Plan. Execute the Account Plan, develop the relationship and manage the various opportunities.

Key Account Management 130

Key Account Management Account Management Management Account Planning 130

DemandFarm

APRIL 28, 2023

Read Ebook: The Future of AI-Assisted Account Planning The AI Advantage: Key Benefits for sales enablement As we explore the remarkable impact of AI on sales enablement, it’s crucial to recognize the main advantages that artificial intelligence offers. Sales teams are rapidly adopting AI-powered digital tools.

Artificial Intelligence 52

Artificial Intelligence Key Account Management Decision-making Account Management 52

PandaDoc

APRIL 21, 2023

Formalize key account management The CSO Insights 2017 Sales Enablement Optimization Study found that only 33.1% of organizations use a formal approach to key account management, where they require their salespeople to develop strategic account plans. More than 10% do no account planning whatsoever.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

KAM With Passion

FEBRUARY 22, 2021

The other most usual KAM-specific processes include: the selection and deselection of Key Accounts, resources allocation and alignment, the building and management of account teams and account plans, as well as goal setting for the short and medium term along multiple dimensions.

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Key Account Management Account Management Management Co-Creation 130