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Strategic Account Management

ProlifIQ

By identifying and categorizing strategic customers, account managers can allocate appropriate resources, tailor their approach, and develop customized strategies to meet the specific needs of each account. Strategic account management planning involves proactive and strategic thinking.

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategic thinking, business strategy and marketing and business development strategy. Treacy and F.