Account Manager Tips

NOVEMBER 29, 2022

Look after bigger, more complex, more prestigious accounts. Global account manager. Manage accounts in multiple regions, where decision making and policies are centrally decided. Focused on lead generation and account acquisition and growth. Manager/Director. Customer Success. Have a great week.

Key Account Management 130

Key Account Management Account Management Management Procurement 130

KAM With Passion

JUNE 20, 2021

This article focuses on individual competencies, especially those of the Key Account Managers. Other articles on this blog explore the collective KAM capabilities an organisation must develop to be successful with KAM. Key Account Management is a rich and complex area and few practitioners write about it.

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

KAM With Passion

MARCH 28, 2022

In this article, we illustrate various levels of complexity of a buy and sell situation and we explore why this matters a lot to companies and sales leaders. Green belt situation example: Acquisition of a CRM system . As stated at the beginning of this article, it kick-offs a series on complex sales.

Procurement 130

Procurement Stakeholders CRM Government 130