The ultimate sales glossary: 100 sales terms to know
Zendesk
MAY 19, 2022
Customer acquisition cost (CAC). Customer acquisition cost (CAC) refers to the amount of money spent on the process of acquiring a customer. If a customer’s biggest need is ecommerce software and you’re trying to sell them customer service software, you’re unlikely to make the sale. Cloud-based CRM. CRM analytics.
Let's personalize your content