65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary
DemandFarm
APRIL 13, 2023
Account Review Meetings Regular meetings between a company and its key accounts to review progress, identify challenges, and set goals for future growth and collaboration. Customer Acquisition Cost (CAC) The total cost associated with acquiring a new customer, including marketing and sales expenses.
52 
Let's personalize your content