ALIGNING A MULTIFUNCTIONAL TEAM TO SOLVE A HEALTHCARE CUSTOMER’S LONG- STANDING PAIN POINT
Strategic Account Management Association
JANUARY 25, 2022
Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The customer in this case is a large, U.S. Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. Stakeholder management. health system.
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