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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Get your team together and brainstorm the various job titles that could be impacted by your solution. This can be in the form of a blog, whitepaper, or video. The process will typically look as follows: Contact: Communication between the lead and sales rep begins. Identify the buying center and personas.

article thumbnail

The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

Get your team together and brainstorm the various job titles that could be impacted by your solution. This can be in the form of a blog, whitepaper, or video. Negotiation: Both sales rep and decision makers discuss pricing details and feature needs. Content research: Brainstorm content topics that include that keyword.

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