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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. See also integrated-business-planning-oct12.pdf

Marketing 130
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27 Top Books for CEOs and Entrepreneurs

Hubspot Sales

Great People Decisions. 1) “ The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers ” by Ben Horowitz. Get practical advice on how to manage tough problems they don’t cover in business school. Review : “This book can be read as ‘The Art of War’ for business. The Sales Acceleration Formula.