Client Value Propositions…the least used, and most critical sales strategy today
Better Ways Sales Strategies
JANUARY 3, 2020
Based on our success at Accenture and my personal alignment with Rick’s fundamental thought process, I left Accenture to share both Rick’s methodology and my philosophy about UnSelling to many new and name-brand clients in services-based businesses. In essence, they expect to be “sold” and it’s precisely what most sales teams predictably do.
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