Client Value Propositions…the least used, and most critical sales strategy today
Better Ways Sales Strategies
JANUARY 3, 2020
Keep on more point in mind: just because the client appears to have little interest in building their project’s value proposition, it doesn’t mean we should conform to the approach every other competitor utilizes – by ‘selling’ (i.e. Important note: if the value isn’t quantified, it isn’t valuable. This answers the “Who Cares?”
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